TechTarget Content and Advisory Services 2023 IT Priorities Study: Healthcare

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TechTarget Content & Advisory Services About this study

IT Priorities research gives insight into
tech spending
priorities, the broad initiatives driving
investments, and IT budgets and
adoption plans for
2023.

22 years

of publishing technologyspecific content

TechTarget’s 2023 IT Priorities Study gathers technology priorities and investment plans for technology buyers across IT, business, and clinical functions.

This study was conducted from November 2022-February 2023 in order to evaluate the greater impact of the macro-economic climate on IT budgets and investments.

The portion of this global study represents insights from 132 healthcare technology decision makers worldwide and covers 3 key areas:

1) Broad technology initiatives that are more important this year

How technology budgets will be spent

3) Technology investment plans by tech market for 2023

Top observations for 2023 among healthcare orgs

IT Priorities 2023 | High Level Takeaways for Healthcare

IT budgets remain optimistic despite economic challenges

41% of healthcare orgs are increasing their budget. Research for tech purchases is still high with traffic on the TechTarget network at a 2-year high.

Healthcare orgs vulnerable to data breaches and hackers

Safeguarding protected health data is key to healthcare orgs as they are more susceptible to hackers and data breaches. Proactive security measures like vulnerability management are experiencing higher rates of attention.

Virtual assistants and patient care

ChatGPT gaining traction to help patients schedule appointments, answer medical questions, and provide information on symptoms and treatments.

Increase in device connections has led to monitoring need

Network traffic analysis the #1 investment area among healthcare orgs deploying network management tech in 2023.

Automation is a strong investment area

77% of healthcare orgs are increasing their use of automation – healthcare orgs are looking to increase efficiencies, and revenue cycle mgmt is a top area.

AI advancements leveraged in healthcare

ChatGPT passed the US Medical Licensing Exam– already being used to help with patient scheduling, answer medical questions, provide insight to treatments.

Network security top of mind for healthcare

With hackers & data breaches a top concern among healthcare orgs, traditional network security tools/methods like firewalls and encryption garner strong investment intent.

Cloud deployment models on the rise

Hybrid cloud is top of mind for healthcare buyers, and there is a greater focus on distributed clouds for providers, where 92% will most likely have distributed cloud implemented by 2025.

Tech categories covered in this study

Application/Software Development

• Application integration

• Software development

Business Applications

• ERP, supply chain, or finance

• Customer experience

• Content management

• HR and talent

Cloud, Infrastructure & Operations

• Infrastructure management

• Cloud infrastructure and management

Cybersecurity

• Cloud security

• Application security

• SecOps

• Network security

• Identity & access management

• Privacy & protection

End-user computing

• Digital workspaces

• Mobility

Information Management

• Analytics & data science

• Databases

• Data quality & governance

Networking

• Network management

• Network architecture

• Cloud networking

Storage & Data Protection

• Data protection

• Storage

Unified Communications

• UCaaS

• UC hardware

• Team collaboration

Other technology drivers and trends we cover:

. How budgets are changing in the face of the economic climate

Automation

Cloud- shift to consumption-based pricing vs. capital investments as a way of better managing IT budgets

. Internet of Things

. Managed Services

2023 IT Priorities Budgets

Healthcare industry Global budget expectations

How do you expect your organization’s technology budget for 2023 to differ from your 2022 budget?

©TechTarget, Inc. or its subsidiaries 7 2023 IT Priorities Study: WW n = 112 |

Observations:

Healthcare orgs will be more conservative compared to the market at large

45% of healthcare providers will increase their IT spending in 2023 (vs. 41% for all healthcare orgs)

Budget Increase for 2023

2023 IT Priorities Major Trends

Broad initiatives driving spend in 2023

Which of the following broad technology initiatives have become significantly more important to your organization’s future over the past 2 years?

©TechTarget, Inc. or its subsidiaries 9 2023 IT Priorities Study: WW n = 99 | 2022 Purchase Process Survey (NA Providers)

While it’s no surprise Cybersecurity is dominating, healthcare organizations are turning their attention to the cloud and increasing efficiency via automation and managing growing data volumes.

security is the #1 factor impacting healthcare provider purchases

2022 Purchase Process Pulse Survey

Healthcare industry 2023 is the year of automation

How do you expect your organization’s use of automation to change in the next 12 months?

Virtual assistants and patient care

"ChatGPT could be used to create virtual
assistants that can help patients schedule appointments, answer
medical questions, and
provide information on symptoms and treatments. ”

2023 IT Priorities Application Software Development

Healthcare industry Application integration investments

Which of these app integration initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

87%

of those involved
in application integration
initiatives for healthcare are
planning investments, which is
10% higher than other
industries

Healthcare orgs are focused on increasing efficiency via automation, especially around revenue cycle management

. APIs continue to be top of mind as healthcare organizations strive to create a modern infrastructure to support their applications

Healthcare industry Software development investments

Which of these software development-related initiatives does your organization plan to deploy/expand in the next 12 months? (Choose all that apply)

Observations:

97%

of those involved in software development initiatives for healthcare are planning investments, which is 9% higher than other industries

Gartner reported a +20% increase in funding around application modernization among healthcare provider orgs in 2023 compared to 20221

Gartner.

2023 IT Priorities Business Applications

Healthcare industry

Top business application investment plans at-a-glance

Customer Experience will take the forefront of business priorities this year

Observations:

ERP and customer experience are dominating healthcare business apps investments in 2023

With virtual and mobile health solution becoming highly sought after, patients expect better experiences and connections with their healthcare provider

38%

of healthcare provider orgs will spend more around enterprise resource planning in 20231

Gartner

2023 IT Priorities Cybersecurity




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©TechTarget, Inc. or its subsidiaries 17 2023 IT Priorities Study: WW n = 52 | | Gartner: How your peers are investing in tech to deliver more digital initatives

Healthcare industry

Cybersecurity | Cloud security investments

Which of these cloud security related initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

75%

of healthcare provider orgs will spend more around cybersecurity / information security in 2023 compared with 20221

Gartner

Healthcare industry

Cybersecurity | Application security investments

Which of these application security related initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

Healthcare orgs are looking at data security whether stand alone or as a capability within a different tech platform

Proactive security measures like vulnerability management are experiencing higher rates of attention as security teams prepare for increase breach attempts during looming economic downturn

Healthcare industry Cybersecurity | SecOps investments

Which of these SecOps-related security initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

©TechTarget, Inc. or its subsidiaries 19 2023 IT Priorities Study: WW n = 52 | | 1. Healthcare Cybersecurity Benchmarking Study

Observations:

Healthcare orgs are focusing their investments on SIEM and endpoint security in 2023

Medical device security remains a top challenge among healthcare orgs, expect to see more spending here as this tops the areas of improvement

…medical device security is an area of industry-wide vulnerability, with average coverage barely over 50%”1

Healthcare industry

Cybersecurity Network security investments

Which of these network security-related security initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

With hackers and data breaches continuously being a top concern among healthcare orgs, traditional network security tools/methods like firewalls and encryption garner strong investment intent

Healthcare industry Cybersecurity Privacy & protection (data, email and compliance) investments

Which of these security initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

©TechTarget, Inc. or its subsidiaries 21
2023 IT Priorities Study: WW n = 52 | | 1. Gartner: How your peers are investing in tech to deliver more digital initatives

Observations:

C Email Security is garnering strong investment intent as corporate emails remain one of the top attack vectors being targeted in 2023

45% of healthcare provider orgs will spend more around cloud platforms in 2023 compared to 2022, according to Gartner, which also comes along with aggressively protecting data housed in cloud environments1

Healthcare industry

Cybersecurity Identity-related security investments

Which of these identity-related security initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

#1

identity-related security initiative healthcare orgs are investing in is multifactor authentication in 2023

Safeguarding protected health data is key to healthcare orgs as they are more susceptible hackers and data breaches

C Healthcare orgs take identityrelated security initiatives seriously to prevent against attacks

Healthcare industry Key pillars of a successful cybersecurity program

What IT buyers have planned to support their cybersecurity posture

Technology-related

Leverage third party managed services
Adopt more advanced cybersecurity tools to support our increased cloud usage
Move towards solutions with greater integration capabilities

People-related

Expand training efforts for corporate employees (security awareness training)
Increase/ devote more budget for training security staff
Leverage managed services to combat staffing/skills shortage (Incl. SOC, ethical hackers, MDR)

Culture-related

Expand training efforts for corporate employees (security awareness training)
Improve cyber risk assessment, quantification& visibility
Improve collaboration and communications across business units/ cross-functional teams

Process-related

Improve security visibility/observability

Improve our speed and ability to restore assets and systems affected by cyber-attacks
Reduce risk exposure from third party (vendor / supply chain / M&A)

Healthcare industry

Cybersecurity Technology-related activities/tactics

Which of the following technology-related activities/tactics are you planning to implement to improve your organization’s cybersecurity posture in 2023? (Choose all that apply)

Observations:

A particular challenge is that
conducting testing with
third-party suppliers is
resource intensive,
requiring coordination
between both the
healthcare organization
and the vendor…However,
efforts in this area can pay
off— organizations that report
higher Supply Chain Risk
Management coverage are
more likely to report lower
year-to-year increases in
their cybersecurity
insurance premium.” 1

Healthcare industry

Cybersecurity | People-related activities/tactics

Which of the following people-related activities/tactics are you planning to implement to improve your organization’s cybersecurity posture in 2023? (Choose all that apply)

Observations:

Almost 3:4

healthcare orgs are looking at expanding training for corporate employees as a way to improve their security tech infrastructure

54%

of healthcare orgs said that they found security training to be efficient1

. Successful security training and awareness programs should include gamification, collaboration, and using a variety of mediums to attract various audiences throughout the workforce1

Healthcare industry

Cybersecurity | Culture-related activities/tactics

Which of the following culture-related activities/tactics are you planning to implement to improve your organization’s cybersecurity posture in 2023? (Choose all that apply)

Observations:

A recent healthcare surveyed 400 healthcare workers, where more than

healthcare respondents said that their organization had a “security-first” culture1

Healthcare industry

Cybersecurity | Process-related activities/tactics

Which of the following process-related activities/tactics are you planning to implement to improve your organization’s cybersecurity posture in 2023? (Choose all that apply)

Observations:

Nearly 2 out of 3 healthcare orgs are looking at improving security visibility, observability or monitoring

1:2

healthcare orgs are prioritizing improving their cyber resilience

2023 IT Priorities
End-user
computing,
digital
workspaces, or
mobility

Healthcare industry

End-user computing, digital workspaces, mobility investments

Which of these end-user computing, digital workspaces, mobility technologies or hardware does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

+27%

CAGR for the global mhealth solutions market from 2023 to 2028 –estimated to be worth \$119.5 billion in 2023 and projected to reach \$395 billion by 2028

of healthcare orgs said the biggest challenge they faced with their RPM program was the overall cost of the device and implementation2

2023 IT Priorities Information Management

Healthcare industry

Information management Analytics & Data Science investments

Which of the following analytics & data science initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

©TechTarget, Inc. or its subsidiaries 31 2023 IT Priorities Study: WW n = 44 | |1. Gartner: How your peers are investing in tech to deliver more digital initatives

Observations:

49%

of healthcare provider orgs will spend more around business intelligence / data analytics in 2023 compared with 20221

Gartner.

Healthcare orgs continue to invest in and prioritize analytics initiatives as they look to increase revenue, improve operational efficiency, and gain competitive advantages over business rivals

Healthcare industry

Information management Data platforms investments

Which of the following data platform initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

36%

of providers rely on a health information exchange system to translate incoming or outgoing data1

2023 IT Priorities Cloud, Infrastructure & Operations (I&O)

Healthcare industry Infrastructure management investments

Which of the following infrastructure management technologies does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

90%

of those involved in infrastructure management for healthcare orgs are planning investments, which is 18% higher than other industries

Transition to AI-aided operations management is well under way

What healthcare buyers are looking to achieve with their ITOMM purchase:

Better manage service level delivery (e.g. SLA's)

Detect/respond to security threats or vulnerabilities faster

Enable faster cloud migration support

Healthcare industry Cloud, infrastructure and management investments

Which of the following compute infrastructure and management technologies does your organization plan to deploy in the next 12 months? (Choose all that apply)

2023 IT Priorities Study: WW n = 48 | | Gartner: How your peers are investing in tech to deliver more digital initatives

Observations:

81%

of those involved in compute infrastructure and management for healthcare are planning investments, which is 11% higher than other industries

Hybrid cloud is the top mind for healthcare buyers in 2023, and there is a greater focus on distributed clouds for healthcare provider orgs, where 92% will most likely have distributed cloud implemented by 2025. 1

Gartner

2023 IT Priorities Storage & Data Protection

Healthcare industry Storage investments

Which of the following storage technologies does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

71%

of those involved in storage technologies for healthcare are planning investments, which is 5% higher than other industries

As a response to the pandemic, healthcare orgs adopted public cloud, and 3 years later, it continues to be a top investment area

83%

of providers said their clinicians had digital access to laboratory results2

Healthcare industry Data protection investments

Which of the following Data Protection technologies and/or services does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

85%

of those involved in Data Protection technologies for healthcare are planning investments which is 4% higher than other industries

Larger organizations are most likely to be affected by ransomware attacks – over 50% of organizations with more than 100 employees are targeted by ransomware attacks1

The healthcare industry is the second most targeted by ransomware attacks. 1

2023 IT Priorities Networking

Healthcare industry

Broad issues driving networking spend this year

Which of these broad issues is driving spend in networking the next 12 months? (Choose up to 3)

Observations:

Security dominates networking needs for healthcare orgs and seen as critical differentiation point for vendors

Other top drivers represent need to monitor network health and support end-user experience wherever they are

Healthcare industry

Network management investments

What network management initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

Security is not just a top driver, but also top area of investment for networking teams among healthcare orgs

? In a highly distributed environment, the network has become a valuable source of information to help identify and prevent or limit the impact of cyberattacks

Increase in device connections has led to monitoring need

Healthcare industry

Cloud- or application-centric network investments

Which of these cloud, edge or application-centric network initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

78%

of healthcare provider orgs will most likely have Secure Access Service Edge (SASE) implemented by 20251

Gartner

SaaS adoption, workload migrations to cloud, and virtual care initiatives will continue to drive network transformation

Managing a cloud environment is just as involved as managing a corporate network and working with multiple cloud suppliers makes this even more challenging

NaaS + SD-WAN = SD-WAN as-a-service and is growing in interest as a deployment model

Healthcare industry

Network architecture investments

Which of these network hardware/ infrastructure (incl. mobile and wireless networks) initiatives does your organization plan to deploy in the next 12 months? (Choose all that apply)

Observations:

Now that providers are providing more care virtually, healthcare orgs are recognizing wireless LAN, secure access, and Wi-Fi updates are needed

2023 IT Priorities Unified Communications and Collaboration

Healthcare orgs are 4X more likely to deploy a UC platform vs point solution

Which of the following communications and collaboration solutions is your organization considering or planning to deploy within the next 12 months? (Choose all that apply)

HEALTHCARE OVERVIEW

Observations:

49%

of small provider orgs have increased their utilization of telehealth since the beginning of 20221

2023 IT Priorities Managed Services

Healthcare industry Managed services investment areas

Which of these investments are likely to involve managed service and/or other 3rd party providers? (Choose all that apply)

Observations:

91%

of healthcare orgs plan to leverage 3rd party providers, which is 5% higher than other industries

O TechTarget

Thank you

2023 IT Priorities Study Worldwide demographics of healthcare respondents

Seniority

Top IT Job Functions #1 IT Systems Management #2 IT Infrastructure and Cloud Ops #3 Network Systems

Top Clinical/Medical Job Functions #1 Clinical Management #2 Nurse / Nurse Executive #3 Physician

Top LOB Job Functions #1 Finance / Accounting #2 C-Level: Other #3 Purchasing / Procurement

Company Size

Geographic Breakout

2023 IT Priorities Study Breakdown of healthcare orgs that participated in the survey

TechTarget's 2023 IT Priorities Study Research Methodology

Information on the global study of all organization types:

In November 2022, TechTarget fielded a study on IT Priorities and investment plans for technology buyers across IT and business functions. The study ran until mid-February 2023 to capture and measure buyer sentiment during economic instability.

The primary data source for this report is from the Worldwide IT Priorities Study; a comprehensive online survey of IT (71%) and business (29%) professionals from private and public sector organizations worldwide fielded between November 2022 – February 2023. After filtering the TechTarget member list based on a criteria for data integrity, we were left with a final total sample of 132 qualified respondents. Please see the Respondent Demographics section of this report for more information.

To qualify for either survey, respondents were required to be responsible for their organization's technology purchasing decisions or have significant knowledge of the process. All respondents were members of TechTarget's active audience.

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