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Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Discussion Topics:

• Identify the realities of actioned investments vs. the hype 10 months after GenAI’s emergence

• Determine the framework for identifying, vetting, and funding AI and generative AI initiatives

• Explore value measurement and quantification

Watch Here

Ask the Expert: Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Frances Karamouzis

Distinguished VP Analyst

Case Study:

Ericsson
Radical Transformation
Driven by
Exponential Technologies

Ericsson Leadership Team & Podcast

PODCAST: Measuring and Quantifying Value: A Case Study With Ericsson

Rickard Wieselfors, VP and Head of Automation & AI

rickard.wieselfors@ericsson.com

Milap Patel, Head of Automation & AI Strategy & Transformation

milap.patel@ericsson.com

Parthasarathy A, Head of Automation & AI Products

parthasarathy.a@ericsson.com

Kanda Kumar, Head of Automation Execution

kanda.kumar@ericsson.com

Johan Vallin, Head of AI & Blockchain Execution

johan.vallin@ericsson.com

Ericsson: Radical Transformation driven by Exponential Technologies

Enterprise Automation & AI Team

Telefonaktiebolaget LM Ericsson (Parent) Commonly known as Ericsson, founded 1876

Ericsson is the world leader in the rapidly changing environment of communications technology

Develop, deliver and manage hardware, software, and services to enable the full value of connectivity

Ericsson Leadership Team

• Rickard Wieselfors

• Milap Patel

• Parthasarathy A

• Kanda Kumar

• Johan Vallin

WW Revenue (2022) - \$ 26+ Billion WW Employees (2022) – 104, 000+

Geographies:

Europe and Latin America: \~ 47,500 (Sweden: \~14,400)

• Southeast Asia, Oceania and India: \~ 28,000

• Northeast Asia: \~ 13,000

• North America: \~ 11,800

• Middle East & Africa: \~ 4,500

Value Delivery Journey

Risk Adjusted Repeatability

	2016-2017Ignition & Build	2018-2019Acceleration &Operationalization	2020-2021Creating Impact atScale	2022-2023Industrialization
Value enabled(cumulative)	$1.5 Million	$40 million	$185 Million	$556 Million
# SolutionDelivered(cumulative)	6	109	220	335+
#FTEs(team size)	10	100+	350+	600+

Journey: Applying Exponential Technologies

Value Surpassed \$556 Million

Summary of Gartner Research from Webinar

Spectrum of GenAI Cost Stratospheres

See On Demand Webinar for More Details

Spectrum of Generative AI Initiatives

Category 1

Targeted

Category 2

Embedded

Category 3

Horizontal & Vertical

Gen AI

“Hybrid"

Not Linear

Not Mutually Exclusive

Multiple Concurrent Initiatives

➢ Talent / Execution / Governance Differs

Category 4

Category 5

Situational Build

Market Maker Build

Spectrum of Gen AI in the Enterprise

Category 1

Category 2

Category 3

Targeted

Embedded

Horizontal & Vertical

Category 4

Situational Build

Category 5

Market Maker Build

Cost

\$\$

\$\$\$\$

\$\$\$\$\$

\$\$\$\$\$\$\$\$

Risk

+ + + + + + +

Spectrum Across the Enterprise Portfolio

\$10K\~ 50K

Category Targeted

Efficiency & Speed

\$50K \$500K

Category 2 Embedded

Embedded

\$250K \$1M

Category 3 Horizontal & Vertical

“BUY” Off-the-Shelf

\$1M \$5M

Category 4 Situational

“Build”

\$5M

\$100M+

Category 5 Market Maker

Long Shelf-Life Competitive Advantage

Business Value and Risk

Critical Variables

Category 1

Category 2

Category 3

Targeted

Embedded

Horizontal & Vertical

Cost

\$\$\$\$

Category 4

Situational Build

Category 5

\$\$\$\$\$

Market Maker Build

\$\$\$\$\$\$\$\$

Risk

Business Value / ROI / Measurement

Time to Deliver

Capability / Capacity / Ability To Scale

Talent Shifts / Dexterity

Governance / Security

Webinar Polling Data

Webinar: Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Author: Frances Karamouzis September 14 2023

Polling Data Notes:

Generative AI Realities: Proactive Approaches for Quantifiable Business Results. This webinar was held on 14 September 2023 with 1,419 respondents to the polling. Results of this poll should not be taken to represent all executives as the survey responses come from a population that had expressed interest in generative AI by attending a Gartner webinar on the subject.

Beyond the Hype: Enterprise Impact of ChatGPT and Generative AI. This webinar was held on 30 March and 21 April 2023 with 1,465 and 1,079 respondents to the polling respectively, for a total of 2,544 responses. Results of these polls should not be taken to represent all executives as the survey responses come from a population that had expressed interest in generative AI by attending a Gartner webinar on the subject.

Generative AI Investments Scaling Across Multiple Business Functions

Question: How many of your organization’s business functions are using Generative AI solutions (of any type)? Percentage of respondents

Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Webinar Polling September 2023

Generative AI Investments by Business Function

Question: Which Business Functions have adopted or intend to invest in some form of a Generative AI solution? Percentage of respondents

n = 1,419
Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Webinar Polling September 2023

Primary Business Focus of Generative AI Initiatives

Question: What would you consider your organization’s PRIMARY focus for your initiatives?

Percentage of respondents

Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Webinar Polling September 2023

Enterprise Investments for Generative AI Initiatives

Question: How would you characterize your organization’s Generative AI investments (time, money, resources)?

Percentage of respondents

n = 1,419 (September); 2,544 (March and April)
Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Webinar Polling September 2023;
Source: Beyond the Hype: Enterprise Impact of ChatGPT and Generative AI Polling March and April 2023

Generative AI Investment Directions

Question: Given the hype of the last 10 months, how has your overall investment posture for Generative AI changed?

Percentage of respondents

Dedicated Teams for Generative AI

Question: Does your organization have a 'dedicated' team focusing on the exploration of possible enterprise impact of Generative AI? Percentage of respondents

n = 1,419 (September); 2,544 (March and April) Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Webinar Polling September 2023; Source: Beyond the Hype: Enterprise Impact of ChatGPT and Generative AI Polling March and April 2023

September 2023 Snapshot of Generative AI Risk

Question: Based on everything you learned in the last 10 months regarding Generative AI, do you believe the benefits of Generative AI outweigh its risks?

Percentage of respondents

n = 1,419 (September); 2,544 (March and April) Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Webinar Polling September 2023; Source: Beyond the Hype: Enterprise Impact of ChatGPT and Generative AI Polling March and April 2023

Generative AI Impact on Job Sentiment

Question: What Is the organizational sentiment (vibe) regarding the future of jobs?

Percentage of respondents

Source: Generative AI Realities: Proactive Approaches for Quantifiable Business Results Polls; September 2023

Gartner Analyst Team

Pieter den Hamer
VP Analyst
6 year at Gartner/ 35 years industry experience

Alex Linden

Sr Director, Advisory 10 years at Gartner/ 37 years industry experience

Shubhangi Vashisth

Director Analyst 9years at Gartner/16 years industry experience

Raghvender Bhati

Director Analyst 1 year at Gartner/11 years industry experience

Frances Karamouzis

Distinguished VP Analyst 23 years at Gartner/36 years industry experience

Erick Brethenoux

Distinguished VP Analyst 6 years at Gartner/ 33 years industry experience

Svetlana Sicular

VP Analyst 12 years at Gartner/30 years industry experience

Ben Yan

Director Analyst 2 years at Gartner/18 years industry experience

Gartner Analyst Team

Stephen Emmott

Sr Director Analyst 7 years at Gartner/34 years industry experience

Leinar Ramos

Sr Director 5 years at Gartner/9 years industry experience

Gabriele Rigon

Sr Principal Analyst 2 years at Gartner/13 years industry experience

Stefan Van Der Zijden

VP Analyst

2 years at Gartner/13 years industry experience

Issa Kerremans

Principal Analyst 1 year at Gartner/ 3 years industry experience

Anthony Mullen

VP Analyst 7 years at Gartner/34 years industry experience

Bern Elliot

Distinguished VP Analyst 23 years at Gartner/47 years industry experience

Patrick Connaughton

VP Analyst

6 years at Gartner/ 33 years industry experience

Avivah Litan

Distinguished VP Analyst 25 years at Gartner/ 10 years industry experience

Justin Tung

Principal Analyst 2 years at Gartner/18 years industry experience

Gartner.

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Watch the original session

Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Discussion Topics:

• Identify the realities of actioned investments vs. the hype 10 months after GenAI’s emergence

• Determine the framework for identifying, vetting, and funding AI and generative AI initiatives

• Explore value measurement and quantification

Watch Here

Get more Gartner insights
Download the research slides
View upcoming and on-demand Gartner webinars
at gartner.com/webinars
Rate this session

Rate this session

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Gartner Webinars

群内每日免费分享5份+最新资料

300T网盘资源+40万份行业报告

致终身学习者社群

扫码先加好友，以备不时之需

Enhance your webinar experience

Watch the original session

Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Ask the Expert: Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Case Study:

Ericsson Leadership Team & Podcast

PODCAST: Measuring and Quantifying Value: A Case Study With Ericsson

Ericsson: Radical Transformation driven by Exponential Technologies

Value Delivery Journey

Risk Adjusted Repeatability

Journey: Applying Exponential Technologies

Value Surpassed \$556 Million

Summary of Gartner Research from Webinar

Spectrum of GenAI Cost Stratospheres

Spectrum of Generative AI Initiatives

Gen AI

Spectrum of Gen AI in the Enterprise

Risk

Spectrum Across the Enterprise Portfolio

Business Value and Risk

Critical Variables

Time to Deliver

Webinar Polling Data

Polling Data Notes:

Generative AI Investments Scaling Across Multiple Business Functions

Generative AI Investments by Business Function

Primary Business Focus of Generative AI Initiatives

Enterprise Investments for Generative AI Initiatives

Generative AI Investment Directions

Dedicated Teams for Generative AI

September 2023 Snapshot of Generative AI Risk

Generative AI Impact on Job Sentiment

Recommended Reading

Gartner Analyst Team

Alex Linden

Shubhangi Vashisth

Raghvender Bhati

Frances Karamouzis

Erick Brethenoux

Svetlana Sicular

Ben Yan

Gartner Analyst Team

Stephen Emmott

Leinar Ramos

Gabriele Rigon

Stefan Van Der Zijden

Issa Kerremans

Anthony Mullen

Bern Elliot

Patrick Connaughton

Avivah Litan

Justin Tung

Gartner.

The Future of AI: Reshaping Society

What Generative AI Means for Business

Gartner on social media

Become a Client

Watch the original session

Generative AI Realities: Proactive Approaches for Quantifiable Business Results

Rate this session

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