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家电行业专题:以旧换新政策如何影响家电消费?-国投证券

目以旧换新政策有望推动家电销量提升和产品结构升级:2024年2月中央财经委员会第四次会议鼓励汽车、家电等传统消费品以旧换新,3月1日,国常会审议通过《推动大规模设备更新和消费品以旧换新行动方案》。我们认为,近年来家电政策资金主要来自地方财政,资金规模较小,而本次以旧换新政策的推动主体层级更高,且会议指出“要坚持中央财政和地方政府联动”,“加大财税、金融等政策支持”,预计本轮政策会有中央财政参与,补

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