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万联证券-宠物行业深度报告系列二:宠物行业细分赛道解析-240628

宠物产业链中食品和医疗消费占比最大。宠物行业主要包括宠物饲养、宠物交易、宠物食品、宠物用品、宠物医疗、宠物美容、宠物训练、宠物保险以及宠物殡葬等一系列商品和服务链条。宠物产业链上游以宠物饲养交易为主,多为个人经营,缺少规模化企业;中游包括宠物刚需的食品及用品,赛道内企业规模化程度高且竞争激烈,宠物食品在宠物行业内占主导地位,是行业爆发受益最大的子行业;下游包括宠物医疗、洗美、培训等服务类企业,随消

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