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中国消费电子和家电行业趋势报告:走向全球,中国品牌的战略意义-安永

1 中国消费电子和家用电器行业(CEH)市场概览 全球消费电子和家用电器行业市场机遇 消费电子和家用电器行业细分市场 行业最佳实践 安永服务和案例分享 参考来源 内容摘要 中国是全球消费电子和家用电器的重要制造基地及出口国,在全球市场上占据超过22%的销售份额。在亚太市场销量方面,中国也占据重要地位。中国作为 “世界工厂”,具备庞大的电子制造和出口能力,涵盖智能手机、电脑、电视、消费类电器和电子元

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