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广发证券-汽车行业：乘用车终端探需系列一，如何看待PHEV在10-20万区间内的渗透率提升趋势-230624

写在前面：23年5月以来长城汽车、长安汽车和吉利汽车相继上市枭龙MaX、深蓝 S7和银河L7等优质 PHEV车型，如何看待其成功的概率？本篇报告主要聚焦于PHEV渗透率提升背后的驱动力，在此基础上综合考虑燃油车竞争力变化趋势（我们以单季度交强险销量超过1万的燃油车车型数量来衡量)，新增优质供给车型和消费者需求趋势等因素尝试对10-20 万价格区间的 PHEV渗透率提升趋势进行了推演。 PHEV分线

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