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中信证券-长城汽车(601633)深度跟踪报告:混动转型多歧路,而今迈步从头越-230418

2022年哈弗品牌混动转型出师不利,WEY和欧拉销量下滑,公司销量阶段性承压。当前时点,公司痛定思痛,新能源转型思路调整到位,WEY和欧拉重新聚焦主品类、主航道,坦克和皮卡竞争优势仍有望为2023年利润持续输血。我们看好公司2023年销量的改善,哈弗和WEY系列的转型值得期待。维持长城汽车(A+H)“买入”评级。 2022年承压:哈弗品牌混动转型出师不利,WEY和欧拉销量下滑。

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